This issue of IFExpress always always raises a few feathers so let’s get started with some IFExpress predictions, then we will present the inputs from folks who were willing to provide their names, and finally, those who wish to remain anonymous will contribute as well. We should probably note that not all predictions landed in the IFEC category and thus it looks to be an interesting year – and things just might change anywhere!
IFExpress 2017 Predictions
- Narrower aircraft seats are coming in 2017, especially in newer low class offerings where only certain sized carry-on baggage will be permitted – smaller and surely less comfortable as well. We already know United Airlines has a new low cost Basic Economy package that will be copied by others. The rub will be what limitations will be placed on passengers who do not have the airline reward travel card! Hey, many folks can travel short flights and put up with almost anything. It is all a function of what they have to take with them. And yes, it will be in the back of the plane.
- More colored cabin environments will be here in 2017, but also as a result of new LED lighting in the plane – probably more blue! [We note: A recent Boeing study concluded that passengers will perceive that the airplane is cleaner, more comfortable, newer, and with better air and more room, all with the correct lighting. Even one German university test proved while flying with light that contains increased red, (not blue) light components, is more calming and cause less passenger stress.]
- We cannot say this enough but Data will be the big deal in 2017, whether it is an airline examining their routes with a goal for less fuel, to using social media to communicate directly with passengers or even potential travelers, to connection with the aircraft for more inflight system information for operation or security. OK, this is not much of a surprise!
- Some folks predict that light will be used to deliver connectivity. However, with all the issues involved with outside solar, safety lighting, and other sources of interference (Hasn’t this been tried earlier?), we think otherwise. Anyway, Bluetooth as a connectivity radio frequency has slipped under the radar and since most connectivity devices have the capability and the corporate jet world has adopted it, we expect an inflight commercial airline installation this year. With Bluetooth 5.0 alive there may be even more interest in a Bt connectivity solution. Hey, 4X range, 2X speed, and 8X capacity, and no power increase, what’s not to like?”
- Watch for an airline to test ground-based, high bandwidth 2.4 GHz, directed connectivity service like those proposed for SmartSky and Gogo. This is more of a 2017 sure thing than a prediction.
- We fear aviation manufacturing layoffs, let’s see what happens there but don’t look for that job just yet. The layoff scenario has already started at Boeing, who is downsizing to the tune of some 8,000 employees, and could reach 10% there. Airbus is next after production continues for a bit.
- Maintenance of aircraft will see more outsourcing, new technology products like AI and voice technology used in maintenance products, and more consolidation in the MRO world (Maintenance Repair Overhaul).
- While we hope it does not happen, but be very concerned that a hacker doesn’t get aboard a plane this year, transmit a fake Wi-Fi service and install a lot of ransomware (like doxware) on folks trying to get Wi-Fi service. In 2017 it is a possibility and be sure you know how to get online when onboard!
- What’s next for future SATCOM? How about Q/V bands: 33 – 75 GHz? If the FCC auctions get it together, perhaps even 14 GHz has a chance?
- We shy away from talking about aircraft control hacking, but have you thought about hackers using a DDoS attach or ransomware on an airline reservation system – might happen?
- The Boeing 787 will finally get the proper acclaim that it is the only commercial jet airplane where cabin/crew air is taken directly from the atmosphere with electrically powered compressors and not from engine ‘bleed air’! The health guru’s will help.
- Cybercrime damages will continue to grow (costing the world $6 trillion annually by 2021), up from $3 trillion last year; ransomware will be the fastest growing threat in terms of new attacks and costs. Global spending on cybersecurity products and services will exceed $1 trillion cumulatively over the next 5 years from 2017 to 2021. Easy procurement of cheap IoT devices or Wi-Fi enabled products introduces a serious level of risk — of which many people are unaware. As one expert noted: “Transportation systems may be immobilized.” Or, as another one said: “My second prediction for 2017 is that cyber personnel will become a rare commodity like we have never seen before. Organizations have received the message, and are staffing and investing, but that demand generates a supply that is not available.” Don’t you think there will be plenty of openings in aviation security in 2017? We do!
- Lastly, as strange as it seems, “a self-driving” aircraft concept for passenger planes will be talked about this year – perhaps just for parcel delivery but projects like ALIAS are just the beginning.
Named 2017 Reader Predictions
Here are our reader IFEC predictions and we start of with those from APEX CEO, Joe Leader:
- Connectivity announcements and deployment will hit a new high for the industry.
- In-flight entertainment continues its expansion with more global IFE system installations and upgrades.
- Airline passenger experience will become less siloed inside of airlines as carriers look for greater market differentiation.
- On flights without built-in IFE or connectivity, “Near-FI” solutions offering, entertainment will become much more common. This will escalate in particular on low-cost carriers looking to differentiate their products.
- In-flight advertising will see the beginning of a new age of renaissance.
- The Internet of Things (IoT) will broaden from case-studies on aircraft to first tangible implementations.
- With the Bluetooth 5.0 specification released, we will see first announcements about Bluetooth connectivity to IFE in future products.
- Long-haul business class will enter a new era just as British Airways introduced the first lie-flat for business class in 1999. We could call it the suite era or the privacy era. This period will begin this year marked by increasing level of suite-like privacy on long-haul business class products. It will be initiated by visionary airlines in different manners and progress to a new bar for long-haul business class passenger experience over the next two decades.
Next, from Henry Chen Weinstein at Cockpit Innovations we have:
“I think 2017 in Tech will be about the upcoming implications of new technology on our current way of work. The [changing] place of startups in our space as more players understand the value of innovation on a global scale. Establishing new ways to take our aviation business forward.”
Here is the prediction note from John Courtright at SIE:
“I predict that the Modular Cabin Concept will generate a lot more attention from airline operators. The ability to transform a commercial aircraft from a “domestic” (2-Class) configuration to an “international” configuration (3-Class) on an overnight or less using palletized modules to swap out interiors will generate great interest from operators. Aside from the aircraft utilization flexibility, the Modular Cabin Concept will generate increased operational revenue (ROI) from a given aircraft asset by allowing the operator to customize their service level to different markets at a relatively low cost.”
Rich Salter, now with FTS chimed in with:
“All the talk about the death (or not) of seatback IFE is not the relevant question: the real interesting question is where will displays be located next – on the wrist, on entire seatbacks, baggage bins, sidewall of fuselage, VR or immersive glasses, etc., not to mention non-cabin locations like cockpit, baggage, lounges, etc. They could be thin as paper, and could be foldable/rollable (as are OLEDs). They will consume extremely low power and be fed data via wireless (WiFi). Smartwatches are only the beginning. In summary, advances in wireless streaming and display tech will lead to some fascinating implementations of IFE displays in unconventional places!”
Todd Hamblin at Global (GADC) told IFExpress in 2017:
- The Wireless IFE market will continue to grow, with Portable Wireless IFE being a subset for those ultra-low cost carriers.
- Companies based in China will become a larger part of the IFE and Connectivity landscape.
- An airline will attempt to install a Portable Wireless IFE system on their aircraft without permission from the FAA or EASA even though the server contains Lithium Ion batteries and might interfere with existing aircraft systems.
- The FAA will be impacted and safety compromised by the changing political climate.
“I predict that the first elastic virtual servers will creep into the cabin on airliners and it just might be Bluetooth that drives it. Elastic devices are the latest generation of server that expands and contracts based on demand. It’s a floating platform that can replicate itself in virtual space.”
Kelvin Boyette CEO of Latitude Aero observes:
- Mergers will dominate 2017, allowing the larger multi-national companies to offer a menu of turnkey services to both airlines and aircraft OEMs.
- 2017 will be the year that seat refurbishment emerges from its “niche” status. New products, such as IFE and ISPS, are emerging faster than new seat OEMs can get them into the seat, so the refurbishment centers are where the airlines will turn to offer the most up to date, modern, passenger experience to their clientele.
- Both BYOD and embedded IFE will flourish. I do not believe only one will succeed. Both will explode this year.
Michael Reilly, VP Entertainment Services, Arconics – A ViaSat Company notes:
- My key prediction for the year is that those airlines who don’t take the step into connectivity in 2017 will certainly take steps on the ‘path to connectivity’ – and there’s a couple of different ways to define that… I think a lot of airlines apart from the obvious cost barrier to entry to connectivity are waiting for other developments – competitive and even marketplace ie: changes to the vendor side of the industry – be that product, pricing etc.
- Naturally as we get more airlines closer to connectivity, security is becoming a hot topic, as is bigger and better use of data.
- Another prediction is that effective use of data will help break down the traditional siloing that has always gone on in the airline business and that’s exciting.
- I’d sum up my prediction by saying that 2017 is ‘finally’ the year where. Connectivity, Wireless and Mobile finally made the strides forward that moved the needle on the bottom line for airlines.
Craig Foster of Valour Consultancy said:
- We will see one of the in-flight connectivity service providers acquired by a much larger company. Additionally, we’ll also see at least one wireless in-flight entertainment vendor snapped up by someone with much more clout.
- The number of aircraft with in-flight connectivity systems installed and activated will surpass 7,000 by the end of the year. Regions aside from North America will continue to witness strong growth and we will likely see another carrier based in Latin America announce connectivity plans before long (in addition to Avianca Brasil and GOL).
- More and more airlines will announce plans to deploy IFE systems that allow passengers to pay their personal electronic devices to the main screen in an effort to match expectations around second screening and to better personalise the experience.
Unnamed 2017 Reader Predictions
We start off with predictions from a “Cabin Solution Provider”:
- The exponential growth of cabin Wi-Fi usage within the confines of the same aircraft will lead to more congestion in the cabin. One prediction says that passenger data to and from aircraft will more than quadruple in 2017. We knew that something like this was coming. However, what’s new is the speed at which this is happening.
- In 2017 the speed of the PED-pull in terms of passenger experience, apps etc. will increase even further. It certainly will be very much faster than the gentle ambling in which many of the aircraft hardware-push industry players are used to operate.
Another few from another Unnamed Predictor:
- Low cost carrier mergers and acquisitions will accelerate globally.
- With airline capacity surpassing global market demand, this will be a year including news of airline deferments and reductions. The exception to this rule will be in next-generation aircraft connecting previously unconnected city pairs. For the industry, this will be a relatively landing.
- Airlines in a more challenging global environment that raise their passenger experience will outperform carriers that focus on reducing passenger experience to reduce costs.
And lastly, still another Unnamed Predictor told IFExpress:
- Hacking the Baggage Systems at major hubs will occur to misdirect luggage?
- Hacking will occur to shut down refueling facilities at major airports.
- Hackers will find a way to infect the IFE system to download passenger data and airline sales information direct from the aircraft, putting at liability Airlines and IFE suppliers. Class Action suit to follow. Revenue streams will be jeopardized for both airlines, IFE suppliers and product/service providers accordingly.
- All economy seats on American / Domestic airlines will follow the pay as you go scheme: everything short of the toilets will be ‘pay to play’: boarding sequence; stowable baggage; check-in bags; food; drink; entertainment; EVERYTHING.
- Donald Trump’s administration will make significant progress to privatize government agencies and systems – a la Russian Model – Air Traffic Control will be privatized and sold off; FAA will be privatized; and the Space Programs under NASA will also be spun off. If not in this coming year, the effort may take at least part of his first term. (Editor’s Note: IFExpress apologizes to this predictor as we just did not have the space (nerve?) to post all the input – Sorry!).
Thank you to everybody who contributed and we close with the words of Arthur C. Clarke: “Any sufficiently advanced technology is indistinguishable from magic.”
Newport Beach, CA | October 24, 2016– FTS, a fast rising new provider of inflight wireless entertainment platform, today announced that two Aviation and Inflight Entertainment industry luminaries have joined its senior leadership team in USA. Rich Salter has been appointed as Chief Technology officer (CTO) while Jack Sunabe has joined as Director of Program Management. The new additions shall further boost FTS product development capabilities and also strengthen program delivery to FTS’s inaugural launch customer in North America. This news follows the company’s previous announcement that well-known industry marketing executive Ben Fuller had joined FTS as Director of Marketing for the Americas.
Rich received his B.Sc and M.S. degrees in electrical engineering from Ohio University and interned in its Avionics Engineering Center. Later, he cofounded Airshow map displays and consulted on in-flight entertainment for airlines and suppliers. In 2003, he cofounded Lumexis. Rich has served on the board of the WAEA (now APEX) and its Technology Committee (TC), ARINC Cabin Systems Subcommittee and the FAA PED Aviation Rulemaking Committee. Rich received the APEX Lifetime Achievement Award in 2001, which is the highest accolade in the industry.
Jack’s illustrious career spans over 25 years in the Aerospace industry. His In-flight-entertainment (IFE) experience started at Sony Trans Com then with Rockwell Collins after its acquisition. He took on positions of Product Line Manager and later, Principal Program Manager. Prior to joining FTS, Jack served as the VP OEM Programs and New Product Development at Lumexis where he was instrumental in managing the process to become a Boeing approved IFE supplier.
“We are indeed most fortunate to have both Rich and Jack join FTS at the right time when we are rapidly expanding” said Mr Duan Shiping, President and CEO of FTS. “Rich and Jack each bring a wealth of knowledge and experience across the different aerospace fields, including avionics hardware, software, testing, certification, program management and quality. Their presence will help propel our global R&D and program management teams to new heights, ultimately delivering world class inflight innovations to airline customers.”
Last time we talked a bit about the aviation future based on recent activity at Farnborough and thus this week we thought it would be interesting to get a personal take on the aircraft interior.
So now, the question is: What can we expect in the future world of IFE, both in hardware and in content? We decided to ask two people who know as much about the future of IFE as anyone in this business, Rich Salter (hardware) and Michael Childers (content) and we chose them because in Rich’s case, the Lumexis Second Screen caught our attention and Michael because he has been on the forefront of movie sales, content development, captioning, consulting and so much more. Here’s what they told IFExpress about aircraft hardware/content future and their own environments:
Rich Salter, Lumexis’ CTO, had this to say: “Though we chose the name “FTTS Second Screen™” it also means “multi-screen” because that’s where the consumer and the technology is heading: to multiple screens in the home, office, and on the road as well. Today’s traveler wants to multitask on his/her larger embedded screen, laptop or tablet, and smartphone. But tomorrow’s generation (i.e., our young kids today) are even more into social networks and communicating (i.e., texting, tweeting, and posting photos) whenever and wherever with their friends and business groups alike – they are already adept at using multiple screens and running the app that runs best on each screen.
For high res movies, an embedded screen with fiber optic interface will always provide more capacity than streaming wireless to handheld PEDs, because no matter how much bandwidth the latest wireless standard provides, there is always another generation of higher resolution video content coming along (i.e., HD, Ultra HD (4K), 8K, etc.) that needs even more bandwidth (i.e., a bigger “pipe”). The fiber network (like the one to many homes today) enables the HD content to all the seats in the plane, and the future technologies for embedded screens will allow them to be thinner, lighter weight, and lower cost, with higher resolution and more touch gesture control and other human interfaces added.
As for passenger-owned devices, there’s going to be many screens brought onboard to compliment the main screen and make up the whole IFE system of the future. For example, “wearable technology” is now really beginning to gain momentum – I would not be surprised to see small flexible video screens begin to show up on the shirtsleeves of passengers just like the Apple iWatch and Google Glass are now creeping into our lives.
Content users are already using multiple screens simultaneously to consume different kinds of content, says Michael Childers, a longtime content management consultant, APEX Board Member, and chair of the APEX Technology Committee. “According to my friends at the Second Screen Society, watching videos on tablets and mobile devices has increased 719 percent since Q4 2011 and 160 percent year-over-year since Q4 2011. 73 percent of TV Everywhere views are on a second screen. 35 percent of first screen time is second-screened, of which 1/3 is with related content. 11 percent of the second screen experience is to interact with the TV, 14 percent involves social media related to the first screen program, and 24 percent is ‘discovery’—seeking additional information about the first screen content.”
During this year’s Academy Awards telecast, U.S. TV network ABC made major advances in second screen by including an enhanced viewing experience in its “Watch ABC” viewing app, said Childers. Users who opened the “Watch ABC” app during the Oscar telecast were given the option of going “Backstage”—sponsored by Samsung Galaxy—to enjoy a number of “companion experiences” that included video clips of the arriving stars, live camera feeds from alternate locations, and different camera feeds of the red carpet.
Oscar host Ellen DeGeneres set a second screen record by tweeting live during the telecast, including the famous selfie centered around Meryl Streep, said Childers.
Of course, live events and sports lend themselves to multiple screens, but what about second screen content in pre-recorded content and IFE? “Second screen has come to the movies,” says Childers. “Last year Dutch director Bobby Boermans incorporated a synchronized second-screen app in the storyline of his movie, appropriately titled App. Moviegoers were asked to download a free app before going to the theater, and were advised to leave their devices on their laps while watching the film. When second screen content was available, members of the audience were by their vibrating phones,” he said. There were 35 moments in the film where second screen content enhanced the viewing experience, but the movie was complete on its own for viewers not interested in carrying their PEDs into the theater.
The app for App utilized embedded watermarks and a digital watermarking technology from Civolution that was developed to prevent illegal downloads, said Childers.
More and more films are being made with second screen content, or just frame-specific metadata that can be used to create a second screen experience, said Childers. “With more and more people bringing smartphones, tablets and notebooks onboard, there are many new opportunities to use these devices to complement and enhance the IFE,” he said. Disney has been very active in second screen linking the movie to the viewer’s device through an audio cue, manual synch, or with a visual sync indicator. Disney released a second screen version of it classic Bambi on its Diamond Edition Blu-ray Disc back in March of 2011.
Devices such as Kindle Fire HD 2nd Generation, Kindle Fire HDX, Amazon Fire TV, PlayStation 3, and PlayStation 4 are all equipped with a second screen window that opens an Amazon Instant Video app, but second screen isn’t just limited to those devices, says Childers.
Among the content enhancements coming to IFE, says Childers, are closed captions for the deaf and dynamic subtitling. “Interestingly a university in Spain developed a closed captioning system for movie theaters that involves downloading an app from Japan that enables smartphones and tablets to display captions that are synched to the image on the movie screen.”
So there you have if from the experts’ mouth, but if you want a good second screen infographic, check here.
Next, we contacted the folks a APEX and asked for a few comments for the “not to be missed” APEX Annual event in California and they told IFExpress the following:
“We can already tell that this is going to be one of our most impressive shows to date. ‘Early Bird’ registration is higher than it’s ever been, and we can feel the excitement growing. We expect more than 3,500 APEX and IFSA members from more than 100 countries – not to mention hundreds of airline representatives eager to see what’s new in the passenger experience.” – Dominic Green, chair of APEX Events & EXPO Committee
“APEX EXPO is different from any other show serving the industry because it’s driven entirely by people working within the passenger experience industry itself. These are individuals who clearly love what they do and that’s demonstrated by the energy and passion exhibited on EXPO floor, and at the educational and networking events.” – Russ Lemieux, APEX executive director
“Our educational sessions are generating a lot of buzz. We’ll hear about the connected journey from IATA, and Cisco will discuss the exciting ‘Internet of Things’ movement that could revolutionize not only the passenger experience but also our everyday lives.” – Lauren Beneri, APEX program director
Be sure to remember that Disneyland is nearby!
The folks at digEcor have a new President of Europe, Middle East, and Africa, Mr. Paul Thorpe. He will call the United Kingdom his home and direct activities from there. His background includes a stint in sales and marketing n the business aviation world, and management roles in aviation and IFE. His last posting was with Rockwell as Sales Director of Northern Europe. Welcome aboard Paul!
And lastly, Gogo announced recently that it has received regulatory approval to provide Ku-band satellite connectivity service for aircraft flying over the eastern and western regions of Russia. This approval is granted based on Gogo’s agreements with AltegroSky and RuSat to provide Ku-band satellite service.
Situation – Email between IFEXpress and Lumexis’s Rich Salter:
IFExpress: We just read about something called “Second Screen” and we understand it is a Lumexis development? What’s the story?
Rich Salter: We had a big coming out for it at AIX, and will feature it at APEX too… In fact it is a 2013 Finalists for the Passenger Choice Awards at APEX this year.
IFExpress: I guess we just missed it….
In an effort to catch up on Lumexis’s Second Screen (™) concept, we contacted Rich Salter and asked about the product, but first, a few words about what it is. The concept is so simple, you are probably using a similar concept at home while watching TV or reading this email. Sitting in front of almost any work or household screen (TV, computer, whatever) you probably have another connectivity device for checking mail, tweets, Facebook, LinkedIn, etc. In other words you are multitasking, because you can. The beauty of the Lumexis Second Screen feature is easy to see. Along with using the installed IFE system like you normally would, a flier could be using an iPhone (or tablet, etc) checking weather, flight progress, just as if they were on the ground. We conjecture that what really happens when a flier screen multitasks during a flight, they pay less attention to the flight itself and a lot more attention to what they are watching on the IFE or doing on their PED’s because there is simply more going on while doing so. Gone are those ‘I wonder when this trip will be over’ moments. We like this idea a lot and it should be quite a boon to fliers… if the airline has a second screen feature installed.
Interestingly, there are two types of Second Screen content solutions proposed according to Lumexis – one is a display of traditional IFE content from the embedded IFE system, sent over wireless, to the passenger device, the other is new Second Screen content for passenger devices that is being developed for the at-home market. A combination of this one-two punch is what makes the second solution so effective. Below are some are some further Lumexis Second Screen content/operational possibilities that go beyond the two aforementioned information/entertainment categories:
- Remote control of the main screen
- Moving maps
- Food & drink menu/ordering
- Duty Free offerings/ordering
- 30+ Lumexis games
- Passenger surveys
- Five day weather forecast for airline destinations
- Daily news
- Daily comics
- In-seat yoga and meditation
- Airline informational webpages
- Advertising (changing daily)
- Custom downloadable apps
We understand that the offering can include information about movie scenes showing, Tweets from other passengers about the shown movie, and even advertising of products shown on the IFE movies. The beauty of the Lumexis solution is that it keeps content on the main screen at the same time, offering PEDs more on their second screen. Further, by not streaming movie videos to the PED, Lumexis Second Screen preserves precious PED power. Further, we suspect that the Wi-Fi WAP’s may be able to serve more passengers with lower data bandwidth requirements under the Second Screen no streaming situation. Lastly, the the passenger does not need to download a plug-in or app, their solution is browser based, it runs on html – nice!
Jon Norris, Lumexis VP Sales, told IFExpress, “We are very excited about this new development and we have not seen other IFE vendors offer such a feature and we will be gauging the feedback at the APEX event for airline interest.”
Be sure to check out second screen applications at APEX as we expect more to come.