APEX Expo, Long Beach, CA | September 17, 2012–
M-Net – the multi-channel Pan-African content provider – has secured a raft of in-flight entertainment sales. Through the aid of AMP International, IFE Alliance and IFE Services, M-Net has sold a variety of its popular TV properties and films to some of the world’s most recognised airlines.

M-Net has licensed two films to United Airlines via AMP International – controversial drama Power of Judgment and End of a Princess, a tale of a family in conflict and heartbreak.

Europe’s largest airline, Lufthansa has acquired a package of African films through the IFE Alliance. The films include award-winning drama Voyage A Ouaga, which follows the story of Lionel, an unemployed Frenchman as he transports a vehicle from France to Benin.

Brussels Airlines has licensed Senegalese film Ramata also through the IFE Alliance. Based on the novel by Abasse Ndione, the film tells the story of Ramata, a beautiful married woman who defies the honour and reputation of her family when she falls in love with a young criminal 25-years her junior.

South African Airways (SAA) has picked up award-winning telenova drama series The Wild, which tells the story of three families from different cultural and racial backgrounds, whose lives intersect to provide an explosive African narrative. SAA has also signed a new contract for hit entertainment show All Access through IFE Services.

Mandy Roger, Head of Sales, Acquisition and Business Development, M-Net said: “It is fantastic to kick-start this year’s APEX Expo with these sales. This marks an exciting start for M-Net at the market, especially as first time exhibitors. The in-flight entertainment sector is an important market for us as a platform to showcase high-quality African content to the world. These sales are a testament to the work of the African production industry and are evidence of the growing appetite for African content with international audiences.”

M-Net will be on booth no. 760.

September 2012– M-Net – the multi-channel Pan-African content provider – is taking over 110 hours of African content to showcase at this year’s APEX EXPO in California where it will be exhibiting. Its catalogue will feature a diverse variety of programming including a new reality show, a travel series, and a cutting edge documentary.

Mandy Roger, Head of Sales, Acquisition and Business Development, M-Net said: “As first-time exhibitors at this year’s APEX EXPO we are looking forward to showcasing our portfolio of high-quality African content to the in-flight entertainment market. M-Net is dedicated to promoting Africa’s rich content to new markets and our catalogue of diverse programming is a testament to this and a true reflection of the talent and diversity of African producers.”

Highlights from M-Net’s catalogue will include:

Culture Shock (18x48’) is an unscripted reality show that is all about getting to know your neighbour. In each episode two people from two different families are swapped to experience a completely different lifestyle for two weeks, highlighting the melting pot of cultures in South Africa. The swapped family members may only use shops, transport, money and modes of communication that their hosts would use. The show not only follows the drama of the swaps, but also features interviews with the participants who share their thoughts and feelings on the experience.

Travelling Unplugged (23x24’, 1x48’ Season Finale) is an exciting new youth-reality series that follows the epic journey of Byron Taylor, a young aspiring film director from South Africa, as he travels around the world for an entire year. Season one highlights include Dubai, India, Thailand, Australia, New Zealand, Fiji, USA, Canada, England, Wales, Ireland, Scotland, Holland, Switzerland, France, Italy and Austria.

Mashariki Mix (52x30’) is a weekly lifestyle series which spotlights the greatest places to shop, eat and celebrate in South Africa. The contemporary magazine show will also profile the top entertainment and social personalities in the region, from musicians and models to television divas and business icons.

Cool Earth (6x72’) is a cutting edge documentary that provides an African perspective on global warming. The series investigates stories from around Africa and the rest of the world with the aim of increasing awareness about the environmental crisis we face.

Jara (71x30’), a brand new reality talk show packed with fun news and information, direct from the thriving heart of Africa’s busiest film hub which looks at Africa’s Nollywood directors, producers and stars, showing them at premieres, awards shows and at work. The Series is presented by two of Nigeria’s hottest stars…popular and sociable Big Brother All Stars winner Uti Nwachukwu and sensational entertainment personality Helen Paul.

Other highlights in M-Net’s catalogue include: Great Africans (5x52’), a documentary series that delves into African history to celebrate the lives of its leaders; Rhythms from Africa (4x52’), a documentary which explores the ways in which music has given hope to South Africa; Crimes Uncovered(13x44’), a riveting docu-drama crime series that takes viewers on a journey through real-life South African crimes that have resulted in the successful capture and prosecution of the perpetrators; Playing the Enemy (1x54’) an acclaimed documentary that tells the real story behind the South African rugby team, the Springboks’ miraculous road to glory at the 1995 Rugby World Cup; 53Extra (40x30’), a lifestyle show which focuses on the African entertainment industry; Kwela Funnies (400x1’ clips), a light-hearted show that features a compilation of hilarious short amateur video clips; and Goal Diggerz (26x26’), which provides an in-depth look at Africa’s football heroes, from what they eat to what they drive, everything is covered.

For further information on these programmes, please visit:
www.mnetsales.com

M-Net will be on booth no. 760.