LAKE FOREST, California – 02 March 2010 – Panasonic Avionics Corporation (Panasonic), the world leader in state-of-the-art in-flight entertainment and communication (IFEC) systems, today announced that it has been selected to provide in-flight entertainment systems on three (3) Airbus A320 narrow-body aircraft owned by Tel Aviv-based Israir Airlines.

The first aircraft is equipped with the Panasonic Digital Multiplexed Passenger Entertainment System (DMPES), an overhead in-flight entertainment system.

The Panasonic DMPES is an audio and video distribution in-flight entertainment system for narrow-body aircraft such as the A320. The system uses the latest technology that incorporates Panasonic’s X Series System, which reduces space, weight and power when compared with traditional overhead systems. The 10.4” touch screen Crew Panel provides a user friendly and easy access point for the crew.

“We are very pleased to have Israir as a new customer and are looking forward to working closely with them to manage and support their IFEC System,” said Paul Margis, Chief Executive Officer of Panasonic Avionics Corporation. “Israir’s selection of Panasonic’s in-flight entertainment system will help strengthen the airline’s competitive advantage by taking the in-flight experience to a higher level for its passengers.”

“We are very impressed with Panasonic’s global support network, and having local support based in Tel Aviv was important in our decision to choose the Panasonic DMPES,” said Mr. Tamir Jacoby, Service Manager at Israir. “Also, the quality and innovation of the product is in line with the high expectations of our passengers, who want a rich and seamless ground-to-air in-flight entertainment experience.”

Established in 1996, Israir is Israel’s second largest carrier, offering both domestic flights and international flights between Israel and major destinations in the Mediterranean Basin and Europe. In 2007 Israir became the first Airbus customer in Israel with the purchase of three A320 aircraft. Its fleet also includes ATRs with seating for 50.