Global Eagle Entertainment’s Maritime Business Rebrands to GEE Maritime and Plans New Digital Media Solutions Launch
Los Angeles, CA | March 31, 2015– Global Eagle Entertainment Inc. (“GEE”) (Nasdaq: ENT), a worldwide leading provider of content, connectivity, digital media solutions and operations data services to the travel industry, is delighted to announce the launch of GEE Maritime. GEE Maritime is the company’s new brand image and logo for its non-theatrical entertainment and media solutions business to cruise ships, merchant ships and yachts.
Global Eagle Entertainment is a leading provider of non-theatrical entertainment solutions to the cruise ship market, serving over 30 cruise lines worldwide with an extensive catalogue of movies, live news feeds from around the world, and popular TV and sports programming such as exclusive Champions League soccer matches.
The new GEE Maritime brand is aligned with the company’s recently launched corporate identity, highlighting GEE’s dedication to providing a holistic and integrated approach to its media solutions offering for the travel industry.
GEE Maritime is also actively developing an innovative content portal enabling a suite of wireless entertainment and connectivity-backed services for ship passengers and crews using their personal electronic devices. This Digital Media Solution, which leverages GEE’s established technologies for the airline market, will support services such as video-on-demand, fresh content updates and offline transactions, and will enable cruise line operators to explore new onboard revenue opportunities through advertising and brand sponsorships.
“We’re proud to unveil the new GEE Maritime brand and logo as part of GEE’s portfolio of products and services for the travel industry,” commented Robin Cole, Vice President of Marketing and Global Business Development at GEE. “This new brand deployment demonstrates our commitment to providing the global cruise industry with engaging and integrated content offerings. As part of GEE’s market-leading travel oriented solutions, GEE Maritime paves the way for our revolutionary digital media and wireless solutions to enhance the entertainment offering on cruises worldwide.”
'Future–proofing' the IFE installation means providing an onboard network with sufficient bandwidth that the airline will never have to tear apart their airplane to re-wire to install upgrades. Fiber-to-the-Seat™ provides a fiber optics network running at a gigabit per second – High-definition video is only the beginning – who knows what the hot, killer apps will be 10-20 years from now?!”