Bluebox Provides Premium Content Hybrid Solution for New Dragonair A320 Inflight Entertainment


London, United Kingdom | November 27, 2014– Bluebox Avionics is delighted to announce today its provision of the Bluebox Ai application to Dragonair, the Hong Kong-based airline, for deployment with its new Airbus A320 wireless inflight entertainment streaming system.

Through Ai-enabled iPads the airline’s Business Class passengers, when connected to the in-cabin wireless IFE system, can enjoy both pre-loaded premium movies and access to cabin-streamed content.

“Out of the 25 airlines now employing Bluebox, Dragonair is the first customer to adopt our application specifically to integrate with in-cabin wireless IFE”, notes Bluebox spokesman Kevin Birchmore. “We like to take that as a vote of confidence in our recent work around hybrid IFE, from a highly respected and, quite rightly, a highly demanding new client.”

Bluebox Hybrid empowers airlines to offer Early Window Content (pre-DVD and retail-release movies) and access to streamed IFE in one integrated proposition. The secure app for iPad Air and iPad mini can interface with a Hollywood-approved wireless streaming solution to complete a premium IFE platform as content-rich as any fitted system. It is approved by major studios to host EWC and is the market leader in tablet IFE – now with over 14,000 units flying.

Bluebox Hybrid users enjoy the same superior audio, retina display screens and iOS games that the iPad delivers on the ground, and with closed-caption capability as standard.

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